Improving Quality Of Life Through Health & Wellness

as recommended by:

For the past 8 years we’ve transformed lives – be it in person at our award winning luxury retreat experiences, via our online coaching programmes and membership plans or corporate wellness schemes.

The mission is to give everyone access to the very best authentic and balanced expert advice, as well as the physical and mental tools they need to transform their life – for good.



Wellness Retreats

Award winning luxury fitness and wellbeing retreats from 3 to 6 nights in Ibiza and Marbella, plus regular London pop ups. Established in 2012 we continue to be leaders in our field.

Online Training & Coaching

The ultimate virtual at home gym and health resource platform – for busy people. Hundreds of videos, done for you recipes, meal plans, home workouts, plus a thriving private community.


Step by step at home workout and meal plans that get phenomenal results – fast. Backed by years of experience – they can be done on your schedule, via any device. Plus it’s yours for life.


Corporate and workplace solutions to promote healthy, happy and productive employees. Our approach to managing stress combines both mental and physical methods for sustainable success.

Real Lives. Real Results. Real Transformations

There’s a great deal of ‘noise’ out there in the health and wellbeing sector. Much of it is all smoke and mirrors. Here’s why we’re confident in saying we’re the real deal….


  • recommended

Alongside our Trip Advisor Certificate of Excellence for our 76+ 5* reviews, we’re honoured to be recommended by luxury lifestyle, international and national press. We also continue to discreetly host high profile people.

  • client trust

20% of clients return to our award winning retreats and we have a retention rate of 98% for our online Academy platform. We have built trust due to our honest, expert and results driven approach.

  • results

From incredible fat loss stats, to life changing lifestyle shifts – we are passionate about empowering you to live your optimum life. We see the best in you, even if you’re unable to see it yourself.

  • sustainability

We hate the quick fix fads and money hungry companies keeping you in a viscious cycle. We give you a sustainable lifestyle plan that promotes healthy habits and balance. It gets results without compromising happiness.

  • personal care

We are so incredibly invested in your success. Whether you’re on a retreat, part of our membership package or doing the Ibiza Beach Body programme – we truly want to see you shine. And we know how to get you there.

  • leading experts

We’re mid-lifers with a huge amount of life and professional experience. We believe that counts for something. What’s more we are qualified PT’s, Nutritional Advisors, Stress Management Consultants and NLP Coaches.

Client Praise

A boost for the mind and the body. I will definitely try to make room for Ibiza or Marbella next year. Not only was it great for the body but I came back with a much more focused mind and the confidence of achieving my goal. Claire and James are great motivators and adapt the program to your capabilities, there is a great spirit among the participants and you feel supported all the time.
Simona H, 2018, Retreat
The 4 week programme has made a huge difference to my life and my head. I feel so much more energised, healthy and happier. I have lost 8% body fat in 8 weeks, have dropped two dress sizes and haven't felt so good in a dress since my wedding. My children keep saying I look pretty!
Lysie B, Ibiza Beach Body, 2018
Book it now... I booked this trip with the aim to help with work stress and improve my health. I had high hopes for how it would go and it surpassed all of them. The guys that run this camp are knowledgeable, friendly, and genuinely care about what you want to achieve. If you need a kick start to good physical and metal health just do it, don't delay book it now. I will be back for more.​
Simon W, 2018, Retreat
Since joining the Academy I have been regular HIIT sessions at home (weekly ones are streamed live from Ibiza), accessed video workouts on abs and kettebells and have had loads of questions answered - everything from stretching to hormones. It's worth pointing out I would have done of this before the Academy. Most significantly is that I've cancelled my gym membership - the Academy has rendered it useless. Claire & James are open, passionate and fun and their enthusiasm and commitment is infectious. The community is also life enhancing. It's ace.
Jo A, Academy member, 2018
From the first minute when you meet Claire & James you feel their passion for mind & body work. They are incredibly motivating and caring, it's not a bootcamp drill at all, but you find yourself pushing to your limits because you want it. I loved the holistic approach, with nutrition and goal setting workshops, exhausting HIIT trainings and relaxing Yoga sessions. I think all of us left with more power, motivation and inspiration. Thank you!! All the workout spots were just around the hotel. At the beach, in the pine forest or the garden. I felt so energized after this retreat, will do it again for sure!
Jasmin R, Retreat 2018
The Academy is an invaluable resource. I'm so glad Claire and James launched it. It's for anyone interested in heakth, fitness or wellebing. From novice to expert, there are real time at home workouts, meal plans and group discussion for all levels. The community is welcoming and supportive and Claire and James' knowledge and experyise will ensure you reach your goals. I love having the Academy in my life. You just click from anywhere on any device and away you go.
Clare N, Academy member, 2018
J&c Smart

Our Story

We’ve run one of Europe’s most successful fitness retreat companies since 2012, trained thousands of clients and received some wonderful praise.

However, we wanted to expand our reach to more people and so created our extensive online resource platform – the Academy. We are incredibly aware that many people are living stressful lives and are struggling to live to their fullest potential – physically and mentally.

We desparately wanted to make our expert knowledge and support more accessible – and have done so for less than £1 a day via the Academy platform and online community. The success has been phenomenal and we have a thriving tribe of like minded people, all sharing their journey.

We were both in the corporate rat race of London for over 15 years. So we’ve experienced the stress, emptiness and unhealthy behaviour that comes with it. Doing crazy workouts and eating well was the last thing on our minds.

We can relate. And therefore know exactly what’s needed to make a lifetyle shift a reality. It’s fast, effective at home workouts that truly get results. It’s realistic meal plans that aren’t restrictive. It’s being able to have a drink or two without the guilt.

From retreats to our online membership and programmes, to our corporate solutions, our method is do-able and sustainable. That’s why it’s perfect for any busy person – from execs, to mums.

We believe in our ability to transform lives and have done so time and again.  We would love you to be next.

Claire & James

founders 38ºN

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3 days ago


You may have promised yourself FOREVER to....


🍔 Sort your diet out


Stick with it

The thing is, it’s INCREDIBLY hard without:


Sometimes your own self belief isn’t strong enough.

This is where we come in ❤️

And our live workouts each week are just part of how we help people feel alive, more in control and comfy in their own skin.

They can be done anywhere, on any device with zero equipment.

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3 days ago



We’re told to do more, beat the competition, never rest in pursuit of our goals.....

We can’t speak for everyone but this is not the route to success and ultimate fulfilment.

You become a DO-ing machine, frequently unaware of the present moment. The beauty of now.

So spend a little time centering.

The world won’t stop. You won’t miss the boat.

In fact watch how things speed up and manifest when you take your foot off the accelerator and prioritise time to reflect and FEEL joy.

It’s all about balance. Mind. Body. Soul.

Love ❤️

#align #restandrecovery #justbe

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5 days ago


⭐️ Being your happiest healthiest self is as much about what you THINK you are, as what you actually DO.

🚫 No amount of gruelling workouts and insane fad diets can heal the wounds of the mind. Or your own limiting self image.

👐🏻 To become truly ‘well’ is an inside AND outside job. The two go hand in hand.

That’s why time and again when people lose weight they put it straight back on again. They still see themselves as fat.

One of the reasons for this is that they didn’t do the mindset work that reframes past thoughts of who they really are. If you’ve been telling yourself for years you’re fat, then you’re not, how can we honestly believe our minds will do an instant U-Turn?

🔥 Yes it requires work. Yes it’s a bugger.

I know this because there was a HUGE amount of behind the scenes mindset stuff I had to do to create a healthier relationship with my body and food, before I could truly help others. Before I became a PT and coach.

And I’m proud to say it’s ongoing. Because personal growth and expansion should never stop 🙋🏻‍♀️

And this is why James and I help clients become aware of this background noise going on.

👂🏻Because the body hears EVERYTHING the mind says.

Is yours in line with what you’re actually DOING to become healthier and happier?

Is your self image aligned with what you’re trying to achieve?

If not, it’s time to listen lovely people. As horrible as it might be. Because then and only then will you transform for good....

#itsworthit #reallife #behonestwithyourself #selfdevelopment

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6 days ago


A whole new level of immorality....

Free plastic surgery in exchange for social media posts.


Good on this lady (FYI no idea who she is!) for calling it out....

#whatevernext #shameful

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7 days ago


Actual footage of me eating cake.
Not pretending I eat cake.

#thisisme #truthisking #real

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